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Matthew Zoller
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Rivian R3
Project Type:
Automotive Interior Design
Date:
2024
Rivian's expansion into a smaller segment, the R3 is a compact, rally inspired vehicle. The interior for the vehicle was an exercise in minimalism highlighting the strong Rivian DNA, paired down and wrapped around a central vent. In Rivian fashion, the reconfiguration of the interior with folding front and rear seats helped to make this a functional concept that punched above its weight in usability. Well executed and mature surfaces create a playground for CMF, as evidenced from the R3X variant.


















































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